Important Terminologies Related to Web Design Industry

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Written By Raptas Technology

A digital marketing agency based in Greater London,United Kingdom.Our honest and transparent digital marketing work speaks for itself. We deliver a personal, passionate & tailored service to each and every one of our clients.
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July 26, 2021

Just like the English language has been enriched by a set of jargon, web designing too has many technical jargons which every web designer must know to design a website. Even if you don’t know, let me make it easy for you. Here is a compilation of some important terminologies related to the web design industry. So are you ready to learn?

AJAX

AJAX is an abbreviation of Asynchronous JavaScript and XML. It especially finds applications in creating dynamic web page applications recovery of asynchronous data.

ANCHOR TEXT

It is an URL that directs a user to refer to a website. Anchor text has a major impact on a website’s search engine results.

BACKLINK

backlink for a specified web source is a link that is taken from some other website (the referrer) to that web resource. A good backlink can ensure a higher ranking of the website containing it on the search engine sites.

BANDWIDTH

Bandwidth refers to the data speed or the overall sum of data authorized to be transmitted from a web host by means of cable, fiber, and dial-up.

BOUNCE RATE

It refers to the fraction of people who leave the site immediately after visiting its landing page only. Such people never click on to other pages of the site due to bad navigation or poor content quality.

BROWSER

Browser is an application-based computer program comprising a graphical user interface for exhibiting the HTML files, used to traverse, retrieve and interact with all the information on the World Wide Web (www) or the world of the internet.

BREADCRUMBS

Breadcrumbs are a graphical controlling component that finds applications as a navigational aid in user interfaces. It generally appears near the top of a web page. Breadcrumbs help the users to monitor their locality within programs, documents, or websites.

CSS

CSS is an abbreviation of cascading style sheets. It is used to make websites more visually attractive, colorful, and stylish fonts. It can also be used to show the web page in a different way depending on the monitor size or a particular device.

CONTENT MANAGEMENT SYSTEM

Customized websites make use of content management systems for modifying or removing their digital content creation to complement their design and functionality. CMS is an effective software application and backend tool meant for the site owners to manage the content and make the website exactly in the same way he has visualized it. With CMS, users can change images and design of the site too along with the content.

DOMAIN

The domain is the website name through which it is recognized by the users. Generally it has three main extensions such as .com, .net, .org, and sometimes it is country-based such as .ca, .uk, .aus to be location-specific. Domain names for websites tend to be between 26 to 63 characters in length. Users prefer to use concise and easy to memorize domain names for their convenience.

DHTML

It is an abbreviation of dynamic hypertext markup language which is basically used to produce responsive pages for the World Wide Web. It is a combination of java scripts, XHTML, Java scripts, DOM, etc.

E-COMMERCE

Online transaction of goods by the means of a website is known as E-commerce. Right from garments, accessories, books, games, jewelry, watches everything can be purchased and sold through E-commerce.

FONT STYLE

In CSS, the font style refers exclusively to whether a font is italic or not.

FRONT-END

It refers to those elements which a visitor can see. Front-end integrates content, images, and web pages. Front-end is best described as a user interface that users make use of to see and read the content in the website.

HTML

It is an abbreviation of hypertext markup language which is used for creating and designing web pages and applications. HTML can insert programs written created with the help of JavaScript, a scripting language that has an effect on the behavior and content of the web pages.

HTTP

HyperText Transfer Protocol (HTTP) is a set of regulations used for transmitting hypertext requests between a web browser and server.HTTPS stands for HyperText Transfer Protocol over SSL which is a safety measure taken by online retailers to encrypt confidential data of the customers from online thieves and hackers.

HTTPHYPERLINK

It is a link that takes a user to another web page of the same portal or another one. The links comprise mainly of content and images.

LANDING PAGE

A landing page is often confused with a home page but it is only true to some extent. It often refers to a web page where a visitor first lands into or is guided to a website.  It is a marketing campaigning strategy where a new visitor is elicited for a response or specific action.

META TAG

Meta tag is a tag used in HTML and XHTML documents. By incorporating it you can bring a big change in the site’s search engine rankings.

NAVIGATION

Navigation in a web is a network that facilitates improving user experience by allowing users to move around the website freely from one web page to another.

RESOLUTION

Resolution is the number of pixels (individual points of color) comprising a display screen. It determines the sharpness and clarity of the image.

URL

It is an abbreviation of a uniform resource locator. It is basically a site’s address where the web is located.

WEB PAGE

A web page is an alone document, which is created with the help of coding languages such as HTML/XHTML so that it can be found and viewed in a web browser.

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